The starting point
Pragma offers products and services for digitising building administration and property management. The web project focuses on presenting that ecosystem clearly.
Design and art direction
I worked on design and art direction through a colourful, creative proposition. The visual language supports the service’s modern character and gives the page a coherent identity.
The experience
I organised navigation to explain the services and support movement between content areas. An easy-to-use interface is part of presenting a proposition focused on simplifying management.
From design to development
I developed the site with WordPress, JavaScript and graphic assets in Photoshop. The case brings together visual conception, navigation structure and implementation of the presentation website.
